PR Manager – Part Time

This is a part-time contract position, requiring some availability during normal business hours. The total number of hours worked each week will vary, but an anticipated range is between 10-20 hours per week. Compensation will be discussed based on experience and the scope of the project/contract terms.

We are seeking a proactive and skilled PR Manager to join our dynamic marketing agency. In today’s rapidly evolving media landscape, influenced by AI-driven news consumption and content generation, we need a professional who can not only navigate traditional earned media but also leverage emerging technologies to amplify our clients’ stories.

As our PR Manager, you will be instrumental in conceptualizing, planning, and executing strategic public relations initiatives. You will build and nurture relationships with key media and influencers, ensuring our clients’ narratives are compelling, consistent, and strategically timed. Your ability to adapt to new tools, including those powered by Large Language Models (LLMs) and Artificial Intelligence, will be key to identifying emerging trends, optimizing content for broader reach, and delivering impactful results for our diverse client portfolio in the talent and tech sectors.

Responsibilities

The PR Manager will have the following key focus areas of responsibility:

• Strategic PR Counsel & Execution:
  • Gain a deep understanding of a client’s brand, business, and objectives to tailor successful public relations recommendations.
  • Based on client goals, provide PR counsel and execute PR deliverables, including:
    • Media and influencer list creation, leveraging AI-powered tools for enhanced targeting and identification of relevant contacts.
    • Pitch angle development and proactive pitching to secure earned media placements.
    • Preparing clients for media interviews and managing inbound media inquiries.
    • Drafting and distributing press releases, media messages, and bylined articles, potentially utilizing AI tools for initial drafts or content refinement while ensuring brand voice and accuracy.
    • Securing reporter-written and bylined articles in target publications.
    • Researching and applying for industry awards and speaking opportunities.
• Content Development & Optimization:
  • Develop compelling content for various PR materials, including bylined articles/contributed content, press releases, Q&As, internal communications, award nominations, speaking opportunity abstracts, and social media posts.
  • Optimize content not only for human readability and traditional search but also for comprehension and potential citation by Large Language Models (LLMs), focusing on clarity, factual accuracy, and structured information.
• Media Monitoring & Trend Analysis:
  • Utilize advanced media monitoring tools, including those with AI capabilities, to track media mentions, analyze sentiment, and identify emerging industry trends and news cycles.
  • Apply insights from AI-driven analytics to refine PR strategies and identify proactive opportunities for clients.
• Client Management & Reporting:
  • Lead discussions with clients to set clear PR goals, introduce metrics that demonstrate the value of PR strategies, and report on outcomes.
  • Pull and analyze data to showcase the impact of PR efforts, including media placements, audience reach, sentiment, and how content is being referenced by AI/LLM platforms.
• Industry Acumen & AI Adaptation:
  • Stay updated on industry trends, media landscape shifts, and the evolving role of AI and LLMs in public relations and content consumption.
  • Continuously explore and integrate new AI-powered tools and methodologies to enhance PR efficiency and effectiveness.

Qualifications

• Minimum of five (5) years of experience in public relations, ideally in a PR agency setting, with a strong preference for experience supporting staffing, recruiting, talent acquisition, or tech industries.
• Demonstrated understanding of the evolving media landscape, including the impact of Large Language Models (LLMs) and Artificial Intelligence on news consumption, content creation, and information retrieval.
• Experience with or a strong aptitude for utilizing AI-powered PR tools for media monitoring, journalist/influencer identification, content drafting support, and performance analytics.
• Proven experience in securing local, trade, and national media placements with a strong portfolio of earned media results.
• Superb organizational, presentation, and interpersonal skills, with the ability to articulate complex PR strategies and results to clients.
• Aptitude to develop and maintain strong working relationships with both internal and external stakeholders, as well as key media contacts.
• Excellent written and verbal communication skills with meticulous attention to detail and the ability to craft compelling narratives for diverse audiences and platforms.
• Ability to work under pressure, prioritize, and handle multiple concurrent projects and tasks in a fast-paced environment.
• Bachelor’s degree in journalism, communications, public relations, or a similar field.

Ready to Apply?

If you check the boxes and are ready to apply, email your resume with a portfolio or work samples to careers@meetclearedge.com. Include Paid Ads Consultant in the subject line. 

 Our 5-step interview process includes:

1. Intro chat with our SVP of Recruiting.
2. Deep dive with our Head of Resourcing.
3. Interview with the Director of Brand & Communications
4. Final round with our Chief Operating Officer.
5. Reference checks.

About ClearEdge 

ClearEdge ignites talent and HR tech brands with bright ideas and the people who bring them to life. We are a marketing agency. A search firm. And a leadership development community. That’s right, we’re a three-in-one partner in growth, transforming the business of talent from storyboards and whiteboards to boardrooms. ClearEdge provides expert strategies and guidance so companies, marketing teams, and leaders can stand out and rise up. We are a nationwide team of industry-focused strategists, marketers, creators, doers, coaches, and recruiters. But more than that, we’re people who love helping you craft the story of your success. Explore the possibilities at meetclearedge.com.