Allison Durbin
Demand Generation & Events Consultant
Help clients strategize and execute innovative, effective event and demand gen plans in order to drive engagement, pipeline, and ultimately revenue.
Hometown:
Seattle, WA
Life Changing Experience:
Volunteering in a primate sanctuary in South Africa where I studied the bushmeat crisis and incorporated those findings into tours I gave. My goal was to raise awareness about deforestation and the resulting endangerment of wildlife.
When No One’s Looking:
Gardening, hiking, fishing, playing cards.
Proudest Achievement:
Building my house with my husband. I also wrote a book related to the topic as a result and I’m 99% complete and ready to publish.
Superpower:
Empathy and compassion for the underdog.
Talk to me about:
Strategic marketing – having helped grow startups and enabled large corporations to expand market share, I have collected an array of tactical marketing acumen that allows me to devise comprehensive plans.